Searchly vs Bluefish
Searchly shows the full answer behind every score and, on its $99 Starter plan, puts AI crawler logs, GA4 AI visits and Search Console beside the AI evidence for each page. Bluefish sells an enterprise AI marketing suite and services through its sales team, at no public price.
Compared from Bluefish's own pricing and documentation, checked Oct 21, 2026. How we compare
Our verdict
Our pick: Searchly
Searchly is the better choice for most teams. From its Starter plan, it shows the full answer and cited sources behind every score, puts AI crawler logs (once you connect a source), GA4 AI visits and Search Console beside the AI evidence for each page and includes the Agent, REST API and MCP server. Bluefish documents no crawler logs, Search Console, API or MCP server, names no data source for its AI demand attribution and publishes no price.
| Searchly | Bluefish | |
|---|---|---|
| Entry price | $99 a month (Starter) | Contact sales |
| 50 prompts, 3 engines, daily | $99 a month | Quote required |
| Engines on the entry plan | ChatGPT, Google AI Overviews and Perplexity | 10+ LLMs, daily |
| Site data on the entry plan | AI crawler logs once you connect a source, GA4 AI visits and Search Console | Claims AI demand attribution with no data source named; crawler logs and Search Console not documented |
| Free trial | 14 days on Pro | None stated |
strengths
Where Searchly comes out ahead.
From each company's own pricing pages and documentation, checked Oct 21, 2026. Each point links to its source.
Where Searchly is stronger
- AI crawler logs once you connect Cloudflare, Vercel, Netlify, WordPress, Next.js or the HTTP API, plus GA4 AI visits and Search Console beside the AI evidence for each page, all on the Starter plan. Bluefish claims AI demand attribution but names no data source, and does not document crawler logs or Search Console. Source
- The full answer behind every score on every plan, with its date and cited sources; answers, prompts, page evidence and crawler logs export as CSV. Bluefish traces each answer to its source URL but does not document access to full answers, and documents exports only for product-level shopping data. Source
- The REST API (OpenAPI spec, scoped keys that expire) and the MCP server on every plan, Starter included. Bluefish names an API and MCP under Bluefish OPEN but does not document them or the plan they come on. Source
- Published prices: Starter $99, Pro $239 and Business $499 a month, with a 14-day Pro trial; Starter tracks 50 prompts on ChatGPT, Google AI Overviews and Perplexity. Bluefish publishes no price (its pricing page returns a 404) and names no trial, only a sales demo. Source
Where Bluefish focuses
capabilities
Feature by feature, with sources.
The same capabilities, in the same words, for both tools. A tag beside the status names the plan or the limit, and each note links to the page it came from. Not documented means we could not find it in Bluefish's public pages.
| Capability |  Searchly |  BluefishSales only |
|---|---|---|
| TrackingWhat is tracked, how often and for how many brands. | ||
| AI enginesIncluded means five or more named engines on a published plan, counting paid add-ons. | Included3 included, 2 add-ons ChatGPT, Google AI Overviews and Perplexity on every plan; Gemini and Claude as paid add-ons (Starter +$50 and +$100 a month, Pro +$150 and +$300, Business +$250 and +$500, Custom included); Copilot, DeepSeek, Google AI Mode and Grok coming soon. Source | Sales plan only10+ engines '10+ LLMs'; named: ChatGPT, Gemini, Perplexity, Claude, AI Overviews, AI Mode, Amazon Rufus, Alexa for Shopping. Source |
| Tracking cadenceIncluded means a daily run is available on a published plan. | Included Each tracked prompt runs once a day on every engine in the plan. Source | Sales plan onlyDaily Daily. Source |
| Prompt suggestions and researchSuggested prompts or a prompt database; the note says whether volume data is shown. | IncludedNo volume data Buyer prompts suggested from your site and topics, tracked only after you accept them, or typed, pasted or uploaded as CSV and tracked at once; no search volume or difficulty. Source | Not documented Static prompt sets and Category Intelligence; suggestions not documented. Source |
| Competitor benchmarkingCompetitors measured on the same answers. | Included Benchmark the competitors you choose on visibility, share of voice, position and citations. Source | Sales plan onlyBy persona Share of voice, also by customer persona. Source |
| Several projects or brandsTwo or more projects, brands or workspaces on one published plan. | Included2 on Pro, 3 on Business 1 project on Starter, up to 2 on Pro and up to 3 on Business, sharing one prompt budget; more on Custom. Source | Not documented Not documented. Source |
| Answer evidenceWhat you can open and take away from each answer. | ||
| Full answer textThe full answer behind each result, exportable or available through an API. | IncludedAPI fallbacks labelled Open the answer behind every score with its date and citations; API fallback answers are labelled and kept out of headline metrics, and Claude is collected through Anthropic's API; answers export as CSV. Source | Not documented Not documented. Source |
| Citations and sourcesCited pages and domains for each answer, with source analysis. | Included Cited domains and pages per answer, the sources that cite competitors but not you and content types including Reddit threads and YouTube videos. Source | Sales plan onlySource URLs Every answer traced to its source URL. Source |
| SentimentHow answers describe the brand, per answer or per brand. | Included How AI answers describe you, positive, neutral or negative, and why. Source | Sales plan only Sentiment against competitors. Source |
| Data exportsCSV or spreadsheet exports of answers, prompts or citations. | IncludedCSV CSV exports of answers, prompts, page evidence and crawler logs on every plan; articles export as Markdown, HTML or text on Pro and up. Source | Sales plan onlyShopping data only Product-level shopping data is exportable; other exports not documented. Source |
| Site evidenceWhat your own site data adds. | ||
| AI crawler logsAI crawler requests read from server, CDN or edge logs. | Included Requests from AI crawlers, verified or declared, after you connect Cloudflare (Logpush or Worker), Vercel, Next.js, Netlify, WordPress or the HTTP API; 90-day retention; CSV export. Source | Not documented Not documented. Source |
| AI referral visitsHuman visits from AI assistants, from GA4 or the vendor's own script. | IncludedVia GA4 Visits from ChatGPT, Perplexity, Gemini, Copilot and other AI assistants, read from Google Analytics 4 through a read-only connection, with no extra script. Source | Sales plan onlySource not named Claims AI demand attribution; no data source named. Source |
| Google Search ConsoleSearch Console data inside the product. | Included Search Console clicks, impressions, CTR and position by query, page, country and device beside the AI evidence for each page; no indexing data. Source | Not documented Not documented. Source |
| Site auditIncluded means a multi-page technical or AI-readiness audit. | LimitedHomepage only Site Health checks your homepage and selected root files, including AI crawler access in robots.txt, llms.txt and structured data, with a fix for each; not a whole-site crawl. Source | Sales plan onlyEvery sitemap page Technical AEO Check across every sitemap page, on demand. Source |
| Taking actionWhat happens after a finding. | ||
| Recommendations or action queueA ranked list of next steps or tasks. | Included Opportunities: a ranked list of next steps tied to the evidence, from setup and on-page fixes to sites worth pitching; outreach is drafted, nothing is sent. Source | Sales plan onlyRanked by impact Optimizations ranked by impact and assigned to the owning team. Source |
| Content generationIncluded means article generation that is generally available. | IncludedPro and up Content Studio on Pro, Business and the Pro trial: full articles or writer briefs in 8 formats from verified sources, readiness checks and accept or reject revisions; English only, hourly generation caps, no monthly article quota. Source | Sales plan onlyBriefs Content briefs and campaign tactics; full articles not stated. Source |
| CMS publishingIncluded means content sent to two or more CMSs, as drafts or live. | LimitedWebflow drafts, Pro and up Approved articles go to your Webflow CMS as drafts on Pro and up; WordPress, Framer and Shopify publishing are not built. Source | Not documented Not documented; 'your teams make the updates'. Source |
| AI agent or assistantAn in-app agent that works on the product's own data. | Included Agent on every paid plan and the Pro trial: ask about your AI visibility in plain language; it reads your Searchly data, opens the right page and proposes changes such as new prompts or competitors that you confirm; it does not write or publish articles. Source | Sales plan onlyCampaign tactics Agentic Campaigns generate tactics; no in-app assistant stated. Source |
| Access and teamsHow data leaves the tool and who can sign in. | ||
| REST APIA documented API for the visibility data. | Included REST API with an OpenAPI spec and scoped, expiring keys on every plan; operations that generate content need an active subscription or the Pro trial. Source | Not documented Vendor-stated (Bluefish OPEN, footer 'API/MCP'); no public docs or plan. Source |
| MCP serverA documented MCP server for the visibility data. | Included MCP server on every plan for AI tools that support Streamable HTTP and a custom Authorization header (bearer key, no OAuth). Source | Not documented Vendor-stated (Bluefish OPEN); no public docs or plan. Source |
| Agency plans and client reportingAn agency plan, client workspaces or branded or shareable client reports. | Not offered No agency plan, white label, scheduled or PDF reports or share links; client data leaves as CSV or through the API. Source | Not documented Not documented (an agency product runs on Bluefish). Source |
| SSO (SAML or OIDC)Company identity-provider sign-in; Google sign-in does not count. | Not offered No SSO, SAML, SCIM or audit log; customers sign in with email and password or Google. Source | Sales plan onlySSO, SOC 2 Footer: SOC 2 Type II, SSO, MFA, HIPAA-Ready. Source |
| Shopping and adsProducts and ads inside AI answers. | ||
| AI shopping visibilityIncluded means the products AI answers show are captured and tracked; the tag names the engines. | IncludedChatGPT AI shopping on every plan: the products ChatGPT shows for your prompts, whose they are, their price, rating and retailer and where they rank. Source | Sales plan onlyChatGPT, Amazon Rufus ChatGPT shopping insights live; Amazon Rufus; Alexa for Shopping on request. Source |
| AI ads trackingIncluded means ads inside AI answers captured on two or more surfaces. | Not offered AI ads tracking is not built. Source | Not documented Claimed on the by-team page; no product documentation. Source |
| BuyingPublic prices and free trials. | ||
| Published priceA public price for a paid plan that tracks AI answers, listed on the vendor's pricing page. | Included Starter $99, Pro $239 and Business $499 a month; yearly billing is 10 times monthly; Custom is quoted. Source | Not offeredNo public price No public price; /pricing returns 404. Source |
| Free trial or free tierA documented free trial or free tier that includes AI-answer tracking. | IncludedOn Pro, 14 days 14-day trial on Pro ('Start for free'); Starter and Business have no trial; the free AI visibility report is a one-off sample, not a trial. Source | Not documented None stated; demo only. Source |
pricing
The same workload, priced on both.
One brand, 50 buyer prompts on ChatGPT, Google AI Overviews and Perplexity, checked once a day in one country: a common base for AI visibility tracking. Every Searchly plan includes all three engines; where Bluefish counts or includes engines differently, the note says so.
| Item | Searchly | Bluefish |
|---|---|---|
| Covers the workload | Covers it | Quote required |
| Plan | Starter | Contact sales |
| Monthly price | $99 | Quote |
| Billed yearly | $990 a year ($82.50 a month) | Not published |
| The three engines | All three included | 10+ LLMs, including ChatGPT, Gemini, Perplexity and Google AI Overviews |
| Extra cost | None | Not published |
| Free trial | None on Starter; a 14-day trial of Pro ($239 a month after) | None stated |
| What the plan counts | 50 prompts on 3 engines once a day: up to 4,500 runs in 30 days, the whole Starter allowance | Not published; daily runs |
Prices before tax, in each company's own currency, as published on Oct 21, 2026. est. marks our arithmetic from published units. Units differ: Searchly counts runs, up to 4,500 in 30 days on 50 prompts.
Sources: Searchly: Searchly pricing; Bluefish: AI Monitoring Suite, Bluefish pricing URL (no page published)
fit
Which one to choose.
Choose Searchly if…
you want to see the full answer behind every score and your AI crawler logs, GA4 AI visits and Search Console for each page, with the Agent, REST API and MCP server included from the Starter plan.
Bluefish may suit you if…
you are a large enterprise brand that buys a sales-led suite with services through a demo and needs Amazon Rufus tracking, SSO or SOC 2 Type II.
sources
Sources and scope.
How we compare. We read each company's own pricing page, documentation and changelog, noting the day we checked each one. A capability we could not find is marked Not documented; Not offered means the company's own pages say it is not part of the product. Both columns follow the same rules. We do not compare visibility scores between tools: engines, collection methods and formulas differ.
Bluefish sources
- Bluefish home
- AI Monitoring Suite
- AI Optimization Suite
- AI Measurement Suite
- Products
- Solutions by team
- Contact sales
- Bluefish pricing URL (no page published)
- AI Shopping Insights (Jul 6, 2026)
- Technical AEO Check (Aug 27, 2026)
- Agentic Campaigns (Jun 18, 2026)
- MMC WEATHERvaiNE (Aug 4, 2026)
Searchly sources
Spotted an out-of-date detail about Bluefish? Email piotr@trysearchly.com and we will check it against Bluefish's pages.
The positioning map and its methodrelated
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