Searchly vs AirOps
Searchly tracks ChatGPT, Google AI Overviews and Perplexity from $99 a month, with AI crawler logs, GA4 AI visits and Search Console on the same plan. AirOps is a content operations platform with AI search insights: it quotes every plan, bills in tasks and tracks only ChatGPT on Solo.
Our verdict
Our pick: Searchly
Searchly is the better choice for most teams. Its $99 Starter plan tracks ChatGPT, Google AI Overviews and Perplexity at a published price, where AirOps quotes every plan and tracks ChatGPT only on Solo. Starter also adds AI shopping, which AirOps does not document, and puts AI crawler logs, GA4 AI visits and Search Console together, a set no other platform compared here documents on its entry plan.
| Searchly | AirOps | |
|---|---|---|
| Entry price | $99 a month (Starter) | Quote (Solo) |
| 50 prompts, 3 engines, daily | $99 a month | Quote (Pro) |
| Engines on the entry plan | ChatGPT, Google AI Overviews and Perplexity | ChatGPT only on Solo; 7 on Pro |
| Site data on the entry plan | AI crawler logs once you connect a source, GA4 AI visits and Search Console | GA4 AI referrals; crawler logs and Search Console, plan not stated |
| Free trial | 14 days on Pro | "Start for free", terms not stated |
strengths
Where Searchly comes out ahead.
From each company's own pricing pages and documentation, checked Oct 21, 2026. Each point links to its source.
Where Searchly is stronger
- Published prices: Starter $99, Pro $239 and Business $499 a month. AirOps prices every plan on request, "based on your task volume and specific needs". Source
- ChatGPT, Google AI Overviews and Perplexity on every plan, Starter included. AirOps Solo tracks ChatGPT only; its other engines start on Pro, which is also quoted. Source
- AI crawler logs, GA4 AI visits and Search Console together on the $99 Starter plan, with crawler logs once you connect Cloudflare, Vercel, Netlify, WordPress, Next.js or the HTTP API. AirOps names no plan for its crawler logs or its Search Console connection. Source
- AI shopping on every plan, Starter included: the products ChatGPT shows for your prompts, whose they are, what they cost, which retailer sells them and where they rank. AirOps does not document product visibility tracking. Source
- 50 prompts on Starter, each run on all three engines: up to 4,500 runs in 30 days, counted in prompts you can plan around. AirOps names no prompt allowance; answers and content steps share one pool of tasks on a quoted plan, and tasks beyond Solo's task allowance cost $0.025 each. Source
capabilities
Feature by feature, with sources.
The same capabilities, in the same words, for both tools. A tag beside the status names the plan or the limit, and each note links to the page it came from. Not documented means we could not find it in AirOps's public pages.
| Capability | ||
|---|---|---|
| TrackingWhat is tracked, how often and for how many brands. | ||
| AI enginesIncluded means five or more named engines on a published plan, counting paid add-ons. | Included3 included, 2 add-ons ChatGPT, Google AI Overviews and Perplexity on every plan; Gemini and Claude as paid add-ons (Starter +$50 and +$100 a month, Pro +$150 and +$300, Business +$250 and +$500, Custom included); Copilot, DeepSeek, Google AI Mode and Grok coming soon. Source | IncludedPro plan, Solo ChatGPT Pro: ChatGPT, Gemini, Perplexity, Google AI Studio, Claude, Copilot and Grok per the pricing table (docs name Google AI Mode and AI Overviews); Solo is ChatGPT only; Claude answers cost 4 tasks. Source |
| Tracking cadenceIncluded means a daily run is available on a published plan. | Included Each tracked prompt runs once a day on every engine in the plan. Source | Included Each prompt runs daily, one answer per prompt, platform and day; multi-answer collection on Enterprise. Source |
| Prompt suggestions and researchSuggested prompts or a prompt database; the note says whether volume data is shown. | IncludedNo volume data Buyer prompts suggested from your site and topics, tracked only after you accept them, or typed, pasted or uploaded as CSV and tracked at once; no search volume or difficulty. Source | IncludedVolume tiers Relative prompt volume tiers and AEO research, with DataForSEO and Moz data. Source |
| Competitor benchmarkingCompetitors measured on the same answers. | Included Benchmark the competitors you choose on visibility, share of voice, position and citations. Source | IncludedUp to 10 Competitor insights, up to 10 competitors. Source |
| Several projects or brandsTwo or more projects, brands or workspaces on one published plan. | Included2 on Pro, 3 on Business 1 project on Starter, up to 2 on Pro and up to 3 on Business, sharing one prompt budget; more on Custom. Source | Not documented 1 Brand Kit on Solo and Pro, unlimited on Enterprise; tracked brand or project limits not published. Source |
| Answer evidenceWhat you can open and take away from each answer. | ||
| Full answer textThe full answer behind each result, exportable or available through an API. | IncludedAPI fallbacks labelled Open the answer behind every score with its date and citations; API fallback answers are labelled and kept out of headline metrics, and Claude is collected through Anthropic's API; answers export as CSV. Source | Included Answer history with the full answer, mentions and citations per answer. Source |
| Citations and sourcesCited pages and domains for each answer, with source analysis. | Included Cited domains and pages per answer, the sources that cite competitors but not you and content types including Reddit threads and YouTube videos. Source | Included Citation analytics per answer and page. Source |
| SentimentHow answers describe the brand, per answer or per brand. | Included How AI answers describe you, positive, neutral or negative, and why. Source | Included Sentiment and themes on every plan. Source |
| Data exportsCSV or spreadsheet exports of answers, prompts or citations. | IncludedCSV CSV exports of answers, prompts, page evidence and crawler logs on every plan; articles export as Markdown, HTML or text on Pro and up. Source | IncludedCSV CSV export from Grids; data through the API. Source |
| Site evidenceWhat your own site data adds. | ||
| AI crawler logsAI crawler requests read from server, CDN or edge logs. | Included Requests from AI crawlers, verified or declared, after you connect Cloudflare (Logpush or Worker), Vercel, Next.js, Netlify, WordPress or the HTTP API; 90-day retention; CSV export. Source | IncludedPlan not stated Agent Analytics from CDN logs with no script: Cloudflare (Logpush or Worker), CloudFront, Netlify and Vercel; plan gate not shown. Source |
| AI referral visitsHuman visits from AI assistants, from GA4 or the vendor's own script. | IncludedVia GA4 Visits from ChatGPT, Perplexity, Gemini, Copilot and other AI assistants, read from Google Analytics 4 through a read-only connection, with no extra script. Source | IncludedVia GA4 GA4 AI referral traffic, engagement and selected conversions; Amplitude conversions. Source |
| Google Search ConsoleSearch Console data inside the product. | Included Search Console clicks, impressions, CTR and position by query, page, country and device beside the AI evidence for each page; no indexing data. Source | IncludedPlan not stated Search Console connection; plan gate not stated. Source |
| Site auditIncluded means a multi-page technical or AI-readiness audit. | LimitedHomepage only Site Health checks your homepage and selected root files, including AI crawler access in robots.txt, llms.txt and structured data, with a fix for each; not a whole-site crawl. Source | Not documented A site audit is not documented. Source |
| Taking actionWhat happens after a finding. | ||
| Recommendations or action queueA ranked list of next steps or tasks. | Included Opportunities: a ranked list of next steps tied to the evidence, from setup and on-page fixes to sites worth pitching; outreach is drafted, nothing is sent. Source | Included Opportunities for creation, refresh, outreach and Reddit communities. Source |
| Content generationIncluded means article generation that is generally available. | IncludedPro and up Content Studio on Pro, Business and the Pro trial: full articles or writer briefs in 8 formats from verified sources, readiness checks and accept or reject revisions; English only, hourly generation caps, no monthly article quota. Source | IncludedBilled in tasks Playbooks, Workflows and Grids with human review, quality scores and version history, billed in tasks. Source |
| CMS publishingIncluded means content sent to two or more CMSs, as drafts or live. | LimitedWebflow drafts, Pro and up Approved articles go to your Webflow CMS as drafts on Pro and up; WordPress, Framer and Shopify publishing are not built. Source | IncludedWebflow on Solo, more on Pro Solo publishes to Webflow; Pro adds WordPress, Contentful, Strapi, Sanity, Framer, HubSpot, Contentstack, Storyblok and Builder.io. Source |
| AI agent or assistantAn in-app agent that works on the product's own data. | Included Agent on every paid plan and the Pro trial: ask about your AI visibility in plain language; it reads your Searchly data, opens the right page and proposes changes such as new prompts or competitors that you confirm; it does not write or publish articles. Source | Included Quill, the AirOps agent; custom agents on Enterprise. Source |
| Access and teamsHow data leaves the tool and who can sign in. | ||
| REST APIA documented API for the visibility data. | Included REST API with an OpenAPI spec and scoped, expiring keys on every plan; operations that generate content need an active subscription or the Pro trial. Source | Included Insights API (mention rate, share of voice, citations, pages with GSC and GA4 data) on every plan. Source |
| MCP serverA documented MCP server for the visibility data. | Included MCP server on every plan for AI tools that support Streamable HTTP and a custom Authorization header (bearer key, no OAuth). Source | Included MCP server with OAuth on every plan. Source |
| Agency plans and client reportingAn agency plan, client workspaces or branded or shareable client reports. | Not offered No agency plan, white label, scheduled or PDF reports or share links; client data leaves as CSV or through the API. Source | Not documented No agency plan on the pricing page (the FAQ mentions an older Agency plan); custom dashboards on Enterprise. Source |
| SSO (SAML or OIDC)Company identity-provider sign-in; Google sign-in does not count. | Not offered No SSO, SAML, SCIM or audit log; customers sign in with email and password or Google. Source | Sales plan onlyEnterprise SSO on Enterprise; Okta SSO and SCIM documented. Source |
| Shopping and adsProducts and ads inside AI answers. | ||
| AI shopping visibilityIncluded means the products AI answers show are captured and tracked; the tag names the engines. | IncludedChatGPT AI shopping on every plan: the products ChatGPT shows for your prompts, whose they are, their price, rating and retailer and where they rank. Source | Not documented Product visibility tracking was not found in the docs index. Source |
| AI ads trackingIncluded means ads inside AI answers captured on two or more surfaces. | Not offered AI ads tracking is not built. Source | IncludedPro plan AI Ads Insights from Pro: ads observed in ChatGPT and Google AI Mode, plus ChatGPT Ads performance with a connected account. Source |
| BuyingPublic prices and free trials. | ||
| Published priceA public price for a paid plan that tracks AI answers, listed on the vendor's pricing page. | Included Starter $99, Pro $239 and Business $499 a month; yearly billing is 10 times monthly; Custom is quoted. Source | Not offeredPriced on request No public price: 'based on your task volume and specific needs'. Source |
| Free trial or free tierA documented free trial or free tier that includes AI-answer tracking. | IncludedOn Pro, 14 days 14-day trial on Pro ('Start for free'); Starter and Business have no trial; the free AI visibility report is a one-off sample, not a trial. Source | LimitedTerms not stated 'Start for free' on Solo and Pro; the FAQ's 14-day trial names an older plan. Source |
pricing
The same workload, priced on both.
One brand, 50 buyer prompts on ChatGPT, Google AI Overviews and Perplexity, checked once a day in one country: a common base for AI visibility tracking. Every Searchly plan includes all three engines; where AirOps counts or includes engines differently, the note says so.
| Item | ||
|---|---|---|
| Covers the workload | Covers it | Quote required |
| Plan | Starter | Pro (Solo tracks ChatGPT only) |
| Monthly price | $99 | Quote |
| Billed yearly | $990 a year ($82.50 a month) | Quote |
| The three engines | All three included | Pro lists ChatGPT, Gemini, Perplexity, Google AI Studio, Claude, Copilot and Grok; its docs also name Google AI Overviews and Google AI Mode |
| Extra cost | None | Tasks beyond the plan ($0.025 a task over Solo's allowance) |
| Free trial | None on Starter; a 14-day trial of Pro ($239 a month after) | "Start for free" on Solo and Pro; terms not stated |
| What the plan counts | 50 prompts on 3 engines once a day: up to 4,500 runs in 30 days, the whole Starter allowance | 100,000 tasks on Pro, shared by answers and content steps; prompt allowance not published |
AirOps prices plans on your task volume and needs.
Prices before tax, in each company's own currency, as published on Oct 21, 2026. est. marks our arithmetic from published units. Units differ: Searchly counts runs, up to 4,500 in 30 days on 50 prompts.
Sources: Searchly: Searchly pricing; AirOps: AirOps pricing
fit
Which one to choose.
Choose Searchly if…
you want ChatGPT, Google AI Overviews and Perplexity tracked at a published price, with AI crawler logs, GA4 AI visits, Search Console and AI shopping on the $99 Starter plan.
AirOps may suit you if…
content production at volume is the main job and you want Playbooks, human review and publishing to many CMSs in one workflow tool, priced on a quote.
switching
Moving from AirOps, or running both.
- Your prompts.AirOps exports CSV from Grids, and its Insights API returns your visibility data. Source In Searchly, paste or upload your prompts as CSV. Prompts you add are tracked at once; the ones Searchly suggests wait until you accept them.
- Competitors.Add the competitors you follow in AirOps. Searchly benchmarks the ones you choose.
- History.Past results stay in AirOps. Scores are not comparable between tools, because engines, collection methods and formulas differ, so compare trends from the same start date.
- Site data.Connect Google Analytics 4 and Search Console read-only, and send AI crawler logs from Cloudflare, Vercel, Netlify, WordPress, Next.js or the HTTP API by following a setup guide. Searchly installs nothing on your site.
- Run both.Track the same prompts in both tools during the 14-day Pro trial before you decide.
evaluation
Put both tools to the test.
Use your own brand, the same buyer prompts and the same dates in both tools. Ask the other vendor these three questions.
- Which plan tracks Google AI Overviews and Perplexity as well as ChatGPT, and what does that plan cost?
- How many tasks does one answer use on each engine, and do content steps draw from the same allowance?
- Which plan includes crawler logs and Search Console, and do you track the products ChatGPT shows for your prompts?
sources
Sources and scope.
How we compare. We read each company's own pricing page, documentation and changelog, noting the day we checked each one. A capability we could not find is marked Not documented; Not offered means the company's own pages say it is not part of the product. Both columns follow the same rules. We do not compare visibility scores between tools: engines, collection methods and formulas differ.
AirOps sources
- AirOps pricing
- Docs index
- Insights settings
- AI ads
- Agent Analytics (traffic)
- Your prompts
- API
- MCP server
- Opportunities
Searchly sources
Spotted an out-of-date detail about AirOps? Email piotr@trysearchly.com and we will check it against AirOps's pages.
The positioning map and its methodChanges
- Rewritten with a feature table, pricing for the same workload and dated sources.
get started
Make the comparison with your own brand.
Start a 14-day free trial of Pro. Track your own buyer prompts, open the answers and sources behind them and decide with evidence.
